Privacy

policy

Zero One Advisory Limited T/A SpanUp
Company Number: 12725719
124 City Road, London, EC1V 2NX
Email: hello@spanup.com

1. Introduction

Welcome to SpanUp. SpanUp is operated by Zero One Advisory Limited trading as SpanUp (“SpanUp”, “we”, “us”, or “our”).

We are committed to protecting your privacy and handling your personal information in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and all other applicable laws.

This Privacy Policy explains:

  • What personal information we collect
  • How and why we use it
  • How Shopify processes your data on our behalf
  • Your rights under data protection law
  • How to contact us

By accessing or using our website, store, or services (the “Services”), you acknowledge that you have read and understood this Privacy Policy.

2. Who We Are — Data Controller

Zero One Advisory Limited T/A SpanUp
Company Number: 12725719
Registered Address: 124 City Road, London, EC1V 2NX
Email: hello@spanup.com

For the purposes of UK GDPR, SpanUp is the Data Controller of the personal information we collect about you.

We are not required to appoint a Data Protection Officer. All privacy enquiries should be directed to the email address above.

You may also contact the Information Commissioner’s Office (ICO) at www.ico.org.uk.

3. The Personal Information We Collect

The information we collect depends on how you interact with our Services.

A. Identity & Contact Data

  • Name
  • Billing address
  • Shipping address
  • Email address
  • Telephone number

B. Account Information

  • Username
  • Password
  • Preferences and settings

C. Transaction & Payment Data

  • Items viewed or purchased
  • Order history
  • Payment method (processed securely by payment providers)
  • Transaction confirmations

D. Communications

  • Customer service messages
  • Emails, support enquiries, and feedback

E. Device & Usage Data

  • IP address
  • Browser type
  • Device identifiers
  • Pages visited and actions taken
  • Cookies and similar technologies

F. Marketing & Advertising Data

  • Email engagement
  • Website behaviour
  • Interest-based advertising data

We do not collect special category data and do not knowingly collect data from children.

4. How We Collect Personal Information

A. Direct Interactions

  • Create an account
  • Make a purchase
  • Contact customer support
  • Sign up for marketing

B. Automated Technologies

Through cookies, pixels, and analytics tools when you browse our website.

C. Third Parties

  • Shopify
  • Payment processors
  • Marketing and advertising partners
  • Analytics providers

5. Legal Bases for Processing

A. Contractual Necessity

To fulfil our contract with you, including processing payments, shipping orders, and managing returns.

B. Legitimate Interests

To improve our Services, prevent fraud, and perform analytics, balanced against your rights.

C. Consent

For marketing communications and non-essential cookies. You may withdraw consent at any time.

D. Legal Obligations

To comply with applicable laws and regulations.

6. How We Use Your Personal Information

  • Process orders and payments
  • Deliver products and services
  • Manage user accounts
  • Provide customer support
  • Send marketing communications (with consent)
  • Detect fraud and maintain security
  • Meet legal and regulatory obligations

7. Disclosure of Personal Information

A. Shopify

Our store is powered by Shopify, which may act as a data processor or independent controller. See Shopify’s privacy policy at https://www.shopify.com/legal/privacy .

B. Service Providers

Including payment processors, fulfilment partners, email services, and analytics providers.

C. Legal & Regulatory Authorities

Where required by law.

8. Cookies & Tracking Technologies

We use cookies and similar technologies for functionality, analytics, performance, and advertising.

Where required, we will request your consent. You can manage cookie preferences through your browser or cookie banner.

9. International Transfers

Personal data may be transferred outside the UK or EEA using appropriate safeguards such as Standard Contractual Clauses or adequacy decisions.

10. Data Security

We use appropriate technical and organisational measures to protect personal data. However, no system is completely secure.

11. Data Retention

We retain personal data only as long as necessary, including:

  • Order data: up to 6 years
  • Marketing data: until consent is withdrawn
  • Account data: until deletion

12. Your Rights

You may have the right to access, correct, delete, restrict, or object to processing of your data, and to withdraw consent at any time.

To exercise your rights, contact hello@spanup.com.

13. Children’s Data

Our Services are not intended for individuals under 18, and we do not knowingly collect children’s personal data.

14. Complaints

If you have concerns, please contact us first. You may also lodge a complaint with the ICO at www.ico.org.uk.

15. Changes to This Policy

We may update this Privacy Policy from time to time. Continued use of our Services indicates acceptance of the updated policy.

16. Contact Us

Zero One Advisory Limited T/A SpanUp
124 City Road
London, EC1V 2NX
United Kingdom
Email: hello@spanup.com